This Convention was an Eight-Hour-Long Infomercial—And a Pretty Good One

Of you want to grade how successfully the Democrats sold Joe Biden to the public this week, the best point of comparison might be the way one company convinced millions of Americans they needed the Showtime Rotisserie. Or the Inside-the-Shell Egg Scrambler. Or the Cap Snaffler. Those were the 1990s-era Ronco products that became near-household names through the power of the infomercial. And the Democratic National Committee might have been taking notes. Because as far as infomercials go, their Buy-This-Biden show was a textbook product pitch.

Read the rest in Politico Magazine

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